This week has been one of frayed nerves, gray hair and Hail Marys. This is the week I turned my Freelance Writing Jobs blog into a network of six individual blogs.
Why a Blog Network?
I started a blog network because Freelance Writing Jobs was getting confusing. Each morning Jodee posted a list of leads. Individual job posts came in throughout the day from various employers too. Plus Terreece, James and I also posted tips and advice on a given day. It was getting too confusing. Some days had ten posts are more, and we were cluttering up the RSS feeds.
By starting a blog network I gave each blogger his or her own blog, plus a separate blog for leads. It makes thinks more manageable and (I hope) easier to find. Job leads were in one place, so members of our community didn’t have to scroll around and our bloggers were split by niches within our niche.
I’d be lying if I didn’t say I hope this move would be a good investment. FWJ is an OK money maker. It allows me to pay three writers and sometimes I even have pocket change left over. With six blogs and a home page, surely my revenue will go up. I hope.
Help a Struggling Blog
We hear good things about Network Blogging Tips. ProBlogger and other blogs have even linked to it. It did great out of the gate, but then we took the summer off and lost our traffic. We hope by merging NBT with FWJ it will get a new traffic base and revitalization.
Owning a Blog Network: First Thoughts
It’s only a few days in, but I’m very proud of my little network. I think the site is easier to navigate and I feel good about showcasing other talented bloggers.
I’m disappointed that the FWJ community only seems to be flocking to the Jobs and Markets blog and we’re not getting as much traffic elsewhere. When our blog posts shared a home with the lists of job leads, we had much more discussion on our indivudal posts. Now, our posts aren’t stimulating other discussion at all.
Much of the community is confused by what I did too. They want to come to the main page and see leads and only leads. I put the leads at the bottom of the page, so the eye is drawn to the other blogs.They don’t like this either. They only want to see leads.
I realize we’re only a few days old and this takes some getting used to. I’ll definitely keep you posted as to whether this endeavor is paying off and how it’s working out for all concerned.