I’ll say it again. There is no secret to freelance writing success. You work hard, turn in clean copy, rock the communication and you’ll do well. It’s the folks that are only going through the motions that seem to struggle.Even though the above-mentioned items are important, I one thing I learned over the last decade is that clients appreciate loyalty more than anything you have to offer.
I’m going to use Jodee as a case in point. We began working together two years ago after I posted an ad at the WAHM forum. Since hiring Jodee she’s been a dream freelancer. She works hard, meets her deadlines, turns in nothing but the best work, communicates well and is someone I’m proud to call friend. Jodee even checked with me a couple of times before taking on tasks she considered a conflict of interest and to me, that spoke volumes.
In return, I offer Jodee first shot at any writing job I have, offer recommendations to her potential clients and refer her to some great clients. In fact, when I left the world of freelancing to be a full time Community Manager, I recommended Jodee to replace me with my highest paying client and he continues to keep her busy and well paid.
Here’s a discussion topic for you, FWJ community. What are some of the ways you are loyal to your clients? How do you show them you care about them and their projects and what do they do to reward your loyalty?