Tip of the Day: From Niche Writer to Expert

You write about sewing. A lot. You blog about sewing. You have newspaper column about sewing. You write about sewing for a green living website. In fact, if there’s any outlet needing sewing content, you’re the one to call. You rock your niche. You’re no mere needle arts writer, you, my dear, are the sewing expert. You never thought your favorite hobby would turn into “expertise,” but it did. Now you’re in demand. Everyone wants you. You’re asked for a quote for magazine articles, picked for panels at sewing conferences and Martha Stewart herself invited you to come down to the studio and give buttonholing tips.

All joking aside, knowing about a topic and establishing yourself as an expert can mean the difference between some pocket money and a series paycheck- especially if you write about the same topic day in and day out. Take that topic to a whole new level by looking for writing opportunities beyond the blog networks and content sites. Query editors in the same niche. Subscribe to H.A.R.O and answer calls for experts. Do Twitter searches for your favorite topic to see who needs help. Go to conferences and give out business cards. Offer to speak at those same conferences. The possibilities are endless.

Move from niche writing to expertise and watch your career explode.

This post sponsored by Demand Studios.