Blogging successfully is a daunting task from start to finish. There is never a dull moment; every day should be dedicated to developing strategies on how your website can improve and grow. But, first things first. You must lay the essential foundations that will make sure your blog is headed in a profitable direction. [Read more…]
As a freelance writer, you’re well aware that writing is the lifeblood of digital marketing. Though videos, infographics, images, and charts are growing in popularity, it’s still the blog posts, newsletters, white papers, and e-books that remain constant.
But if you’re already writing a blog to market your writing skills, doesn’t a written newsletter seem redundant? Not at all. In fact, an email newsletter is an excellent way to bring in greater readership, connect you to more clients, and create a deeper connection with your readers.
If you’re not convinced that an email newsletter will benefit your blog, here are some facts that may clarify the matter. [Read more…]
As freelance writers, we encounter many different types of assignments; and while some leave no room for creative personal narratives, there are other cases when your stories could be a centerpiece or valuable example for readers.
Personal stories are also a great way to plant a hook at the beginning of a story, something to grab the readers’ interest. When it comes to the sharing personal details, however, there are a few things we need to take into account, particularly the privacy of others who may be involved in our stories. [Read more…]
Content is probably the single most important thing when you are content writer, blogger, or a content marketer. This is why so much effort is poured in by people in those niches every day to make it as good as it can be. However, creating brilliant content is only half the battle. You need to make sure to promote it properly and get it in front of your target audience.
But what if that fails? You’ve written a post which you are proud of, and you’ve done a hell of a job promoting it across all social media platforms, only to receive a lukewarm response from your audience.
First of all, don’t beat yourself up, because this sort of thing is quite common. Bloggers will often work hard to put out truly brilliant content, which they think their audience will want to read, and end up with meager results.
The problem with this approach is that just because you think your audience will love the topic, doesn’t mean you are right. So, in order to engage your audience, you need to figure what it is they are going to love. Here are 6 effective ways to get the right blog post ideas. [Read more…]
I’m already swamped with client work. Why should I even think of my own blog?
Oh, and did you know that I have had a personal blog for eons, and it hasn’t been updated for more than a year?
I’m preaching to the choir here, people. I believe that freelance writers should have their own blog while having client work.
The belief is strong. How to convince and motivate you (and myself) to actually do it is another thing, but let me try anyway. [Read more…]
Every blogger worth his salt knows the role of images in posts. There are some bloggers who stick to their preferred design with no images at all, but those are a level above the rest, the biggest influencers of all. It’s like what we say about grammar – know the rules, then break them.
For most of us, images are inherent to content creation. There is, however, the issue of copyright issues. There are so many beautiful and relevant images online, but if they are not labeled for reuse (or modification, depending on what you need), then your hands are tied. You may opt to use them anyway, but risk the consequences. [Read more…]
Invoices have always kept freelancers on their toes and holding their breath. Everyone deals with invoices, yet there are not many options out there to help you stay organized. While PayPal can cover most invoices, not everyone uses that system because of the fee that PayPal takes out per transaction. This means that as a freelancer, you probably have several PayPal invoices pending, checks in the mail, or even Venmo invoices mixed in with all of your personal transactions. It can get confusing, and for large businesses, it can make it easier for invoices to fall through the cracks. This is where Due.com comes into play.
As you’ve probably already guessed, this is a tool that was introduced back in June of this year that helps you manage invoices, and it is finally getting some recognition. So is this the answer we’ve been waiting for when it comes to invoice management? We decided to launch a full review, so read on below.
I don’t think it’s necessary to emphasize just how important it is for freelancers (or any business relying on storing data on computers for that matter) to back up their files on a regular basis. From pending articles to book manuscripts to invoices – all of these documents are essential to running your freelance business successfully.
Imagine your hard drive suddenly crashing. You know how that goes.
Thank goodness for technology that offers storage that makes it easy for anyone to back up data, and not only does present technology make it easy, it offers more security as well.
So I ask you this question: when did you last back up your hard drive?
If you don’t really pay attention to this task – which should be done on a regular basis – maybe this article can serve as a wake-up call. [Read more…]
Reading is essential to being a good writer, so here are the best blog posts I’ve seen this week, which I’d like to share with you.
Blog posts about writing you’ll enjoy
TED Talks used to be the hottest thing online, and while that may not be the case anymore, it doesn’t mean TED Talks doesn’t have anything to offer. Today, check out this article which includes talks from Any Tan, Elizabeth Gilbert, and Tim Brown. Topics range from creativity (and where it hides) to success and failure and the drive to keep on going. [Read more…]
Freelance writers and bloggers have a lot of things on their plate. These days, we don’t only write for our own sites and clients, but we also play other roles like being a social media specialist and a content marketing expert. These other roles expand our knowledge, our client base, and our income.
One aspect of these other roles is blog outreach. Guest blogging reached its peak years ago, and it has often been said that it’s dead. In my experience, however, when done right, guest blogging can still bring you benefits – not only for the links but for contacts and exposure.
I’d like to emphasize contacts. [Read more…]