An Interview with Dan Schawbel – Author of Me 2.0

An Interview with Dan Schawbel - Author of Me 2.0

I was fortunate enough to have international best selling author and personal branding expert, Dan Schawbel, write the forward for my book that’s coming out next month, 30-Minute Social Media Marketing.  The second edition of Dan’s incredibly popular book, Me 2.0, comes out this week.  You can read his bio at the end of this post which demonstrates just how well Dan knows what he’s talking about! I spent a few minutes with him discussing how freelance writers can build their own personal brands in order to build their businesses.  Dan’s insightful answers to my questions are included below.  Be [Read more…]

The Power of ” ”

The Power of ” ”

“I didn’t say that.” “My words were taken out of context.” Two phrases no writer, nor their editor, want to hear. Quoting sources is not as easy as people make it out to be. There are rules to quotes and too often those rules are ignored. ” ” Means Exactly Said First big point. When you put a person’s words in ” ” you are telling the reader that the words within the quotation marks are written exactly the way the person said them. Word for word. No fudging. If you miss words or add words you are then changing [Read more…]

Score! Landed a High Profile Source…

Score! Landed a High Profile Source...

Your query – perfection – and you got the gig. Your email to the leading big wig on the subject – golden – he/she said yes. Your reaction – PANIC! Deep down, you never really thought Professor Large Brain would glance at your email or return your call. You were perfectly happy with Professor Adequate Brain who you knew would jump at the chance to chime in our your piece. Now you have all that brain to yourself for at least an hour. Now what? High Five Yourself. Let’s get it out the way now, go ahead and look at [Read more…]

Don't Forget About the Old School: In-person interviews

The Internet is an awesome piece of technology. The phone was a world changing invention, but person-to-person contact is still king. We humans are community-oriented beings. We desire to connect with others on a regular basis. We writers have become comfortable interviewing sources through all the different electronic means and this has opened up a world of possibilities for freelancers to contact sources from around the world without ever having to leave their home or put a note on their expense account. With these advances in technology, we have begun to move away from the best interviewing style imaginable – [Read more…]

Don’t Forget the Old-School: Pen & Paper Interviews

Don't Forget the Old-School: Pen & Paper Interviews

Over the next couple of weeks, I’m going to talk about some oldie, but goodie elements of article writing that are still important for writers. It’s easy to dismiss some tried and true techniques because of all the fancy, technological whiz-bangs available to writers, but when technology fails – and it will from time to time – it’s good to have something to pull out of your coonskin cap. Do I sound 100 years old yet? Good. Pen and paper interviews. Important. Reliable. Still in use even after the invention of the iPhone. Why? Because technology doesn’t have your best [Read more…]

Interviewing Sources – Looking the Part

Interviewing Sources - Looking the Part

Deb had an interesting post this week: “Appearances Count Even When You Freelance” that had me chuckling and also got me thinking about how writers can shut down their sources simply by walking through the door. Freelancers often brag they get work in their pajamas and while that’s technically true, no one should interview sources in them – at least not in person. When I conduct an in-person interview with a source I pay careful attention to my attire and match my clothing into the message I want to convey. Of course, a writer wants to be viewed as professional, [Read more…]

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