Freelance Writing Jobs » Freelance Writing Business

10 Things All Freelance Writers Should Do Before the End of 2009

Deb — Tue, 27 Oct 2009 20:30:42 +0000

I know you’re busy, but if you’d take a look up at your calendar you might notice there’s less than a week left of October. This means only two months left to the end of the year. While I always enjoy the clean slate feel of January, the truth is, November and December are a whirlwind of activity for freelance writers. Not only because of the impending holidays, but also because of all the administrative tasks we need to take care of before the end of 2009.

Don’t wait until the last minute…

10 Things All Freelance Writers Should Do Before the End of 2009

1. Set up a new calendar: It may be a new year, but you’re still going to have to plan ahead. Within the next couple of weeks you’ll need to set up new deadlines, plan your editorial calendar, set up meetings, log networking events and, in general, plan ahead. Having a calendar now will ensure you’re organized, focused and ready to face the new year.

2. Settle old invoices: You did the work, now make sure you’re paid for it. Keep your accounting current and make sure all those slow clients pay off by the end of the year. This way everyone is starting with a clean slate.

3. Meet all deadlines: All those tasks you’re putting off? Time to get them done. The new year is a time for a fresh start, that won’t happen when you have unfinished projects. Finish up all your tasks and start off 2010 on the right foot.

4. Settle your debts:Your clients aren’t the only ones who need to keep current. Take care of your own debts so you’re not scrambling in January. You might even be able to start the new year by putting money in the bank – never a bad thing.

5. Follow up on networking contacts: All those business cards sitting in a shoe box on your desk are there for a reason. Touch base with the people you want to do business with and file or trash the rest. Don’t wait until it’s too late to renew acquaintances.

6. Organize receipts: If your receipts are just thrown into a ziplock or supermarket shopping bag, it’s time to organize them for year end accounting. Sort out your expenses in order to save time when tax time comes along.

7. Scruitize your books: How’d you do this year? Did the end justify the means? Are you being paid enough money? Did you bring in a profit? Analyze your books and see if changes need to be made. Perhaps you need to adjust your rates in 2010.

8. Go through your client list: Time to cut out the dead weight. If you’re in a position to pick and choose, you might want to cut out the clients that are bringing you down or who don’t pay enough. You don’t need the negativity in the new year. Figure out if any clients need to go, or if you should take another client’s business to the next level.

9. Tie up any loose ends: Return phone calls and emails. Dot all i’s and cross all t’s. All those little tasks you’ve been putting off have to get done. Now. Tie up all your loose ends before the end of the year so you don’t carry that headache into the new year.

10. Set up new files: Old files in the back, new files in the front. Get your 2010’s ready so you won’t be scrambling on January 2nd.

What are some of the tasks you want to complete before the end of the year? Doing these things now rather than the last week in December, or worse, the first week in January, will help you to start 2010 with a positive new outlook.

Confidence vs. Arrogance

Deb — Thu, 22 Oct 2009 21:24:22 +0000

Confident people are very attractive. They have an air of self assurance about them. Arrogant people, on the other hand, can be a turn off. They’re not sure, they’re cocky. They use their arrogance to hide insecurity. Confidence can land you a gig, arrogance can cause you to lose out.

Here are a few more differences between people who are confident vs. people who are arrogant:

Confidence is knowing you’re up to the task. Confident people don’t have to wonder if they’re qualified to pitch for a job. They’re always sure about the job they can do and convey this to the potential client in an equally assured manner. They know why they’re a perfect fit for a gig and tell the client in a calm, clear manner. Their resumes show a long list of happy clients.

Arrogance is saying you’re up to the task. Arrogant people are abundant in bravado but lacking in substance. In a job interview an arrogant person won’t talk about why he’s best suited for the task. Instead, they talk about why the other people are wrong for the task. Arrogant people don’t know how to talk about themselves without insulting others.

Confident people share details. They answer questions without a lot of “me,” “me,” “me.”

Arrogant people: Brag.

Confident writers hope potential clients recognize their ability.

Arrogant writers criticize anyone who doesn’t appreciate their greatness.

Confident people aren’t worried about competition and don’t mind sharing the tools and stories leading to their success.

Arrogant people use their skills to talk down to others.

Confident bloggers teach.

Arrogant bloggers condescend.

Confident people keep an eye on their fellow writers and bloggers but don’t consider themselves competition.

Arrogant people bad mouth others to prop themselves up.

Confidence: You walk.

Arrogance: You strut.

Confidence: People take notice.

Arrogance: People roll their eyes.

Confident writers offer respectful disagreement when their thoughts don’t jibe with that of another writer.

Arrogant writers point fingers and call names but never make a point.

Confident writers have the faith and the ability to meet their their clients’ needs.

Arrogant writers: It’s their way or the highway.

What are some of the difference you see between confidence and arrogance?

Discuss…

5 Reasons Your Freelance Writing Clients Come Back for More

Deb — Thu, 08 Oct 2009 12:20:10 +0000

For many freelance writers, success doesn’t mean having clients. It means having repeat clients. Sure, we all have one-off gigs, but it’s better to have clients who contact us for all their projects. To do that, we stick out in our clients’ minds – but in a good way. Going the extra mile makes all the difference in a competitive market.

There are reasons some freelance writing clients keep coming back for more. Here are some of the things you’re doing right:

5 Reasons Your Freelance Writing Clients Come Back for More

1. You’re someone your clients can count on

When your clients call you, they know the job will be done right. You meet all your deadlines and never offer excuses. Your “can do” attitude sets you apart from the rest. You’re open to meetings, ask all the right questions and don’t take a hit to the ego when your client wants it his way.

2. You practice good customer service

You understand that writing is a business and your client’s happiness is a major factor in your success. If a job isn’t done to your client’s satisfaction, you see what you can do to rectify the situation. You’re willing to negotiate, especially with those clients offering you steady work. You appreciate your clients and make sure to let them know.

3. You communicate

Your stay in close touch with your clients. You call them to update on a project’s progress and ask any necessary questions. You let them know of potential issues or problems long before they get to the crisis stage. Your client never has to contact you to ask how things are going, because you beat him to the punch.

4. You turn in a superstar effort every single time

Your work is clean, every time. You proofread more than once. You take the time to ask questions before you begin so you have all the answers by the time you turn in the finished product. Your client never has to ask for rewrites or revisions because you anticipate his needs. You know your name is your brand and don’t put your name on anything that’s less than perfect.

5. You follow up

It’s not enough to turn in a project and collect a check. You call your client to see how he liked your work. You ask if there’s anything else you can do, and encourage him to keep you in mind for future projects. He’s so impressed with your professionalism, he will.

What is a Blog…and How is Blogging Different from Article Writing?

Deb — Mon, 21 Sep 2009 15:15:39 +0000

When friends or neighbors ask about what I do they’ll often ask, “what is a blog?”This isn’t always easy to explain because some folks think I’m talking about article writing when I’m referring to blogging.

The line between blogging and article writing has gotten a little blurry over the past few years. Now with so many people looking to cash in on the web content writing craze or build online communities, they’re placing ads for bloggers without even knowing the difference.

What is a blog?

Blog is short for “weblog.” The first blogs were lists of links shared on a personal website. Soon they evolved into personal journals. Nowadays there are still many personal blogs, but professional bloggers do more than share personal thoughts. They teach and encourage. A blog is also an effective marketing tool.

A blog is a series of chronologically written posts, usually the newest first. Blog posts are written in a casual tone geared towards creating a discussion around the topic. Most blogs are made up of personal commentary and opinion, so they’re generally one-sided. Comments are encouraged on blogs, the more the merrier. Because so many content purveyors are hiring bloggers, they’re not necessarily personal anymore. Many blogs are started to create brand awareness or build up community around a product or service. The people who hire bloggers generally prefer a blogger’s casual tone to more antisceptic copy. Blogs are only web-based.

How is blogging different from article writing?

An article is based on fact rather than opinion. There’s no room for personal commentary on an article, instead the writer is to present all sides of a story. Articles are more authoritative but they’re not personal. While While bloggers write within their realm of expertise, articles tend to be more heavily researched. Article writers interview expert sources and read books and magazines to present the facts. Articles are also more heavily edited and the tone isn’t so casual. Articles aren’t only web-based, they’re also found in newspapers, magazines, newsletters and more. Many web based articles also allow commenting and discussion.

What are some of the differences you see between blog posts and articles?

Check out Blogging for a Living for tips for becoming a successful professional blogger. We took a brief hiatus but are returning shortly to discuss setting up and creating a blog, choosing a niche, and generally making a living as a blogger.

10 Tips for Setting Up a Virtual Office

Deb — Sun, 20 Sep 2009 19:37:59 +0000

A virtual office doesn’t have to be a specific room geared only towards freelance writing or another work at home career. My own virtual office has moved from several different locations as my needs changed throughout the years. When we first moved to this house, we used a big behemoth computer in our bedroom. After my freelance writing career took off, my husband bought me a laptop and I began working from my kitchen table. When it became a pain to close and reopen shop every day to accommodate meals, I moved to the dining room, and finally, my husband converted a very tiny bedroom into my own home office about two years ago.

Dedicated Virtual Office or the Gypsy Lifestyle?

When I first began freelancing, I was OK with not having a dedicated home office. Instead, I took my laptop to the kitchen and dining room so I could keep an eye on what was happening with my family. There was only one problem. I had too many distractions. The gypsy lifestyle enabled me to care for my son and handle work, but it wasn’t very productive. My preference is for having one room to use as a virtual office instance of my former “have laptop will travel” situation.

Here are a few things that worked for me. If you’re thinking about freelancing or working at home, you may find them helpful as well.

10 Tips for Setting Up a Virtual Office

Invest in a laptop: The single most important tool for a freelancer, a laptop enables you to bring your work wherever you go. I’ve been known to work during piano lessons, in the waiting room at my dentist’s office, at my in laws’, the library, the coffee shop and anywhere else I need to be.
Have some sort of instant messaging system in place: Though I do use the phone to talk to my clients, most of my conversations take place via Skype. I primarily use the instant messaging service, but I’ve also been known to rock the headset and use the voice service as well. Premium Skype only costs a few dollars a month. Instant messaging doesn’t clog up email when there’s a lot of back and forth and allows you to have live conversation. It’s also good for talking with other freelancers and sharing ideas.
Enlist the aid of a calendar tool: Outlook and Google Calendar rock. I love how Outlook pings me when I need a reminder and Google Calendar emails all of my scheduled tasks for the day. Staying organized and meeting deadlines is one of the most important rules for any freelancer. Calendar tools are a must for all virtual offices.
Keep track of invoices and payments: Whether you buy software such as Quickbooks or use an online service such as FreshBooks, you’ll need to keep track of the business end. Accounting software or apps allow you to compare hours worked vs. money earned, notice trends, monitor invoices and outgoing money and make sure everything is paid up in a timely manner.
Keep regular business hours: You’ll be able to focus better when you allot specific blocks of time each day for work. This also shows friends and family you’re serious about work, and also prevents clients from calling at all hours of the day and night. For some reason many people associate freelance as being available all the time, set limits by keeping regular business hours.
Invest in high speed Internet: Whether you specialize in writing for the web or your preference is for print or business writing, a high speed Internet connection with WiFi is a must. High speed is more expensive but it’s worth it as dial up takes too long to effectively resarch or communicate with clients.
Don’t worry about furniture….yet: With the exception of a decent chair, the fancy office furniture can wait. I have my own office, but my husband and I share a long folding table to use as a desk. I also have an old bookshelf and a second hand filing cabinet. Don’t go bankrupt searching out the furniture or those office module things. Invest in a good chair and provide an office space with plenty of elbow room, but don’t buy the mahogany desk until after you hit the big time.
Consider childcare: Even if you can’t do it every day, consider hiring a babysitter or helper for the days when you have conferece calls, teleconferences or need to work in peace and quiet. Many clients know you’ll have children at home, but they don’t want to hear them – or you interacting with them – during important calls. They want to feel as if thier project is your only prioirty.
Find your quiet place: Try and set up your office in a quiet spot. If you’re on a busy road, the front of the house means traffic noise. If kids are playing in the family room, you might want to work on the opposite end of the house. Noise is distracting and keeps you from focusing on the task at hand.
Keep your virtual office as far from the kitchen and TV as possible: The television and the refrigerator also distract. If someone is watching television, you might be inclined to join him if you can hear what is on. Also, if you hear someone in the kitchen making something good to eat, it’ll get you thinking about food. The kitchen and the television are two of a freelance writers biggest distractions (Internet is the first). If you can choose a spot for your virtual office, set up as far from distraction as possible

Do You Barter?

Deb — Wed, 16 Sep 2009 19:04:46 +0000

Over the summer I wrote some copy for a friend. In return, he made a giant clone trooper pinata for my son’s birthday party. It was an even trade and I didn’t think twice about swapping services this way. I don’t use the barter system often because I need money more than I need things, but I consider it on occasion.

I remember there was a content company called “How to Do Things.” Instead of paying cash, they paid with gift cards. I’m not sure if they still do this, but at the time I knew a lot of writers who signed up. I only did it a few times though. Gift cards are fine and dandy, but they’re not cash.

Something some freelance writers may not consider is that bartered goods are still considered income. So if you write in exchange for a big screen TV, you have to report that television as income. In fact, if you review many big (and even small ticket) items, these might be considered income as well. The company that it sending you products are bartering for your services. They’re paying you products in exchange for your review, even if it’s less than favorable.

I’ve bartered for the following:

Ad trades – I trade ads with other freelance writing blogs.
Guest blog posts - We pay our guest bloggers at FWJ, but I will also trade posts with other bloggers.
Web design or technical skills – I’ve traded writing for help with the technical end of FWJ
Products and services – See Clone Trooper anecdote above.

Some things to consider when bartering:

An equal exchange - If you’re trading your writing for a product or service, make sure you’re receiving an equal exchange. If you’re writing for hours for a $10 Starbucks card, you’re getting the wrong end of the stick.
Taxes and accounting - Always report bartered items as income when doing your taxes.
Products and services aren’t cash - Even though you’re receiving products or services rather than buying them, you’re taking time away from projects paying cash. If cash flow is important, you won’t want to do the barter thing so often it takes away from the cash needed to pay bills.

Do you barter? Share your stories below.

Freelance Writing Rates: When to Charge Additional Fees

Deb — Wed, 16 Sep 2009 15:13:55 +0000

Before you send your client an independent contractor’s agreement or freelance writing contract, make sure to make it’s clear there are circumstances where you may have to tack additional fees to your original quote. While you want to be reasonable, you also want to make sure you’re adequately compensated for your work. Additional work requires additional pay. Here are some situations requiring a rate adjustment:

Rush Jobs - If you’re expected to turn in a job overnight or quicker than normal, it’s appropriate to add a rush fee. This is especially necessary if you’ll have to backburner another project or work well past business hours. Before agreeing to a rush project make sure your client knows there will be an increase in your rate. Most freelancers charge 20% to 50% extra for a rush project.

Change of Focus - Occasionally a project will shift focus. If this happens and it leads to extensive re-writes, you’re well within your rights to re-negotiate your original quote.

Cancellation or Kill Fees: Your contract should have an entry for cancellations fees. If your client changes his mind after you schedule or start a project, you can charge a cancellation fee to make up for the loss of income.

Expenses: If the project requires travel, including mileage and meals, you can bill these back to your client. You can also charge for any (reasonable) supplies necessary to complete your project. For example, if you’re doing an investigative piece on big store chains hiring sweat shop labor, and you need to buy items from those chains to prove your point, you should bill them back to the client. The client may ask to keep purchased items after the project is complete.

Additional Research: If the client is requiring you to do additional research or interview extra sources, you’ll want to gently remind him that extra work means extra money.

Writers shouldn’t have to eat it every time a client changes his mind or there are considerable expenses. It’s acceptable to add additional fees if needed. Be sure your client knows this in advance and it’s written into your contract so he doesn’t balk when he receives your invoice.

Do you adjust your rates as needed? What are some of the circumstances leading to adding additional fees?

60 Tips for Getting Started in Your Freelance Writing Career

Deb — Wed, 26 Aug 2009 01:05:31 +0000

Every day new freelance writers visit FWJ seeking tips for getting started. We hope to answer them all, but we can’t always respond. Instead, I enlisted the help of some friends and compiled the best tips for beginning freelance writers. Feel free to add yours in the comments.

60 Tips for Getting Started in Your Freelance Writing Career

Research the types of freelance writing jobs: It’s important to learn about the different types of writing and think about the tasks that suit you best. For instance, there are different writing styles applied to web content, blogs, copywriting, newspapers and magazines. Knowing the difference between all of these are important before you begin so you don’t promise something you can’t deliver. My number one tip is always to research.
Research freelance writing rates: How will you know what to charge without knowing something about rates? If you look at some webmaster forums, you might think $3 for a 500 word article is the norm. However, further research will show you most freelancers agree this is way too low. Learn as much as possible about rates and then…
Set your base rate: Set your base rate before you begin. Mind you, it’s OK to adjust from time to time for various projects or clients, but give yourself a starting point and stick to it. If you only look for jobs paying that amount or more, you’ll never fall into a low paying rut. Moreover, if you’re asked for a rate quote, you can offer one with confidence.
Build up your freelance writing portfolio: You’re going to need writing samples to show your potential clients. This is easier said than done when you’re starting out, especially if you haven’t written for any clients yet. However, you can still create samples of your own. Write a series of informative articles on your favorite topics and use these for your portfolio, at least until you have more published clips.
Make a list of things you’re good at: Get nichey. Make a list of all of your areas of expertise. This will give you a place to start when looking for work. Perhaps you’re an expert in green matters or maybe you know everything there is to know about automobiles. Use your knowledge to establish your expertise and make a name for yourself in that genre.
Browse the freelance writing forums: Freelance forums are the best places to learn about freelance writing. The regulars share ideas, tips and advice all the time. You’ll find no better way to network online and learn from your peers.
Browse the freelance writing blogs and websites: Plenty of your fellow freelance writers have writing blogs or websites. Read as many of these as you can, especially when just starting out. Everyone has stories to share about this business and the advice is invaluable.
Find other writers to follow on Twitter: Do a search for other freelance writers on Twitter. Follow and network. Share ideas and links. By following others you’ll learn – and discover the places hiring writers.
Check out the job boards: Even before you’re ready to start writing, you should be reading the job boards every day. This gives you an idea of what is out there and the various pay rates. You’ll also be able to identify a legitimate job ad against the spammy stuff. Find the best places to find freelance writing jobs.
Determine how you’re going to find time to write every day: Think you can just sit down and write each day? Mmm hmm. So did we. Didn’t turn out that way though. Most freelancers have the best of intentions but find a different reality. Determine your business hours. Find blocks of time you can work undisturbed. You’ll thank me for this one.
Find a spot for writing: Not everyone has an office, but finding a specific spot to work is a big help. Before my husband converted a small bedroom into an office I used the kitchen table and then a small table in a corner of the dining room. Having a spot to call yours will help to put you in the right frame of mind, and will show others your not just some hobbyist.
Network: Find the places to meet other writers and potential clients both online and off. Join some professional groups and attend conferences. Face to face networking is still the best way to build your business.
Research cover letters: Before applying to some freelance writing jobs, find a few cover letter samples and tailor them to suit your needs. When it comes to first impressions, you don’t want to wing it.
Research resumes: How do other freelance writers set up their resumes? Do they list past employers or just the freelance gigs? If the funds are there, consult with a resume professional to put together the best resume and cover letter package you can.
Research writers agreements or contracts: A contract will save you from getting ripped off by a spammy client. It will also set up the terms before the job begins and show good faith between both parties. Agreements also allow you raise your rates if the client starts adding work. Find some sample writing agreements here.
Set up a PayPal account: Most web based clients now pay via PayPal. Some old school writers and a few newbies are hesitant to trust PayPal, but it’s very secure. Just about every freelancer who writes for the web has a PayPal account. Set yours up before you begin.
Create a marketing program: How are you going to market your service? What will you do to let potential clients know you’re in business? Develop a plan prior to getting started.
Develop a blog or website showcasing your writing: Most clients prefer links to online published works than to receive email attachments. A website or blog showcasing your work will allow them to see everything you do with a simple click.
Make a list of the types of clients you’d like to work for: Who do you wish to work for? Make a list and research how to land these types of clients.
Take some grammar and usage refreshers: This tip comes from @WOTV on Twitter: “Best tip: Refresh grammar and spelling skills. Nothing says unprofessional writer like misspellings or awkward sentence structure.”
Research taxes: Freelancers need to file quarterly. Research how you will pay taxes and deductible items. The rules for freelancers aren’t the same rules that apply to Joe OfficeWorker.
Eliminate distractions: Think of all of the things that will cause you to procrastinate and work on eliminating them from your working environment. Move your desk away from the fridge and out of the same room as the television. If you can find a space where you can close the door and work undisturbed, all the better.
Get your own laptop: Even though having your own office or work space is best, there are times when you’ll want to take it on the road. You may need to work while your child is taking piano lessons, or take your laptop into the family play area. You’ll also be able to work while on vacation, at conferences or visiting relatives.
Research Bookkeeping programs: Thursday Bram contributed this tip via Twitter:”Get an easy bookkeeping option in place — you don’t want to try to be figuring out invoicing after you’re already in business.” Plus you’ll want to keep track of your earnings in order to adjust your hourly rate and make sure the end justifies the means.
Set goals: What do you hope to accomplish as a freelance writer? Perhaps you want to see your name in a particular magazine, or maybe your goal is a monetary one. Setting goals keeps you productive and on track.
Do your best to stay away from really low paying work: Set the standard BEFORE you begin. Everyone has to start somewhere, but settling for less than minimum wage before you begin just leads to bad habits. Once you accept that first easy $3 gig, it’s hard to get out of the low paying rut. Nip it in the bud before it happens.
Prepare for rejection: I have news for you. Rejection is going to happen. Maybe a lot. Welcome to the club. All writers, even the best writers, receive “thanks but no thanks” emails. Don’t take it personally, consider it a rite of passage.
Ask questions: Don’t be afraid to ask questions. Ask your favorite bloggers, Ask in forums. Ask on Twitter. You’ll find other freelance writers are very helpful.
Create a kickass bio: Your clients are going to Google you. No, really. And those people you hand out business cards to at neworking events? They’re going to Google you too. So are people you meet online, people who read your writing and even people who you know as friends and family. Give them something to read. Create a killer bio so they know you’re a winner.
Practice with writing prompts: Do a search for writing prompts and use them to keep those creative juices going between jobs.
Brush up on the rules: This Twitter tip comes from B.Allen Wilkins via Twitter: “Freelancers who plan to do anything with advertising, endorsements, or testimonials should read up on FTC regulations”.
Learn where to find free, legal images: Did you know it’s illegal to use someone’s image without permission? Find the best places to find free, legal images.
Learn the rules regarding copyright and plagiarism: You can’t just post another writer’s work on your blog or in your article. Learn the legalities of using someone else’s work. (Hint: If you don’t have permission, pass.)
Join various freelance writing groups: Social networks, writing websites, forums, schools and local organizations all sponsor writing groups. Find the ones that appeal to you and join to learn and network.
Scope out where to find free WiFi hot spots in your area: If you’re alone at home all day you’re going to get lonely. Find out who is rocking the WiFi and take your show on the road. Work from coffee shops, libraries or parks to be around others. Become a regular and make friends.
Research scams: Don’t allow yourself to get taken. Research the various writing scams.
Know you should never have to pay to find work: Here’s how it works: you write, you get paid. It’s never the other way around. Reading fees, application fees, entry fees…they’re all bogus. You should never have to pay a client to hire you.
Know that it’s ok to turn down work: Not every job is for you. Perhaps it’s not a good fit or maybe you have too much on your plate. It’s ok if you have to say “no” once in a while. Do what you can not to burn bridges. It will put you in your client’s good graces to recommend a writer to take your place.
Try not to go too far outside of your comfort zone: We all take jobs we don’t particularly like. There’s no shame in getting the bills paid, after all. Do your best not to stray too far from the jobs you enjoy most. Getting outside of your element can lead to a situation where you’re not doing your best – and that can result in the loss of a client.
Brush up on SEO: If you’re writing for the web, your clients will expect you to know basic SEO or Search Engine Optimization.
Consider an editorial calendar: Editorial calendars help you keep track of jobs and plan in advance. They will also remind you of upcoming deadlines. Options for editorial calendars include Outlook, Google Calendar, a whiteboard and even a regular wall calendar.
Assess your abilities: This tip comes via Twitter from Kristen Fischer: “Assess your writing abilities and what you’re good at/need help with. decide if you want to do mag/business writing.” Figure out what types of writing are most suitable before you begin.
Practice cold calling: Not many freelancers enjoy cold calling, but those of us who have done it will tell you we landed some lucrative gigs as a result. Practice. Make a script. Ask others what they think.
Know writing is a small part of the job: Freelance writers have to be bookkeepers, administrative assistants, marketing professionals and more. Writing is just a small part of the job. Most of your time will be taken up with finding work, networking and marketing your business.
Know you’re a person not a machine: No you can’t write 50 articles in a day. Don’t let anyone convince you otherwise.
Know you don’t have to write for free or “exposure”: Please. Some random web guy won’t do much for your career.
Look for markets beyond the usual job boards: Many of the best opportunities aren’t on your favorite freelance writing boards. Create your own opportunities and you’ll find you’re earning the big bucks.
Try to stay away from topics you know nothing about: If you write about repairing the engine on a garbage truck, and you know nothing about a garbage truck, it will show in your writing. The web is filled with bad information because writers will take any job to earn a few bucks. Don’t write crap. Write what you know, or at the very least, don’t write stuff you have no business writing.
Know the difference between “writing” and “rewriting”: Writing is creating unique content using your own words, knowledge and research. Rewriting is Googling someone else’s work and changing the words around. Unique content rocks. Rewriting isn’t writing.
Make sure family and friends know this is a job: One frustration freelancers share is how disrespectful family and friends are of our time. They mean well but they feel that because we’re home, our time isn’t as valuable. Set the ground rules from the very beginning.
Know it’s OK to negotiate: Your base rate is exactly that, a base. It’s OK to negotiate with clients. It’s also fine to offer discounts or raise rates for extra work.
Know it’s OK to adjust prices for different clients: If Client B doesn’t have the same budget as Client A they don’t have to pay the same rate. Client B. may be so impressed with your willingness to work with him, he’ll recommend you to other potential clients and maybe even raise your pay rate as soon as he receives more funding.
Think about health insurance: Someone in your family is going to have to pay the medical bills. If your spouse isn’t working, or if you’re single, you’ll want to research affordable health insurance. There are some decent options available for freelancers and small business owners.
Decide whether to use your own name or a pseudonym: Some writers prefer a pen name so their personal life doesn’t collide with their professional life. It’s a matter of preference and works either way.
Determine whether or not you should incorporate, become a sole proprieter, an LLC or…? There are pros and cons for each. Determine which works best for you.
Spread the word: From Jenn Escalona via Twitter “Tell everybody you know that you are freelance writing. No one will know to pass writing work your way unless you put the word out!” Get some business cards and spread the joy.
Don’t quit your day job: Make sure you will be able to pay the bills. Don’t quit your day job unless you have several months salary in the bank or your spouse is in a position to help support the family while you build up your business.
Go with your gut – Go ahead and read the various freelance writing experts, but make the choices that are best for you. We have suggestions and we know what worked with us, but all freelancers are different. Trust your instincts.
Know it’s very difficult to work at home with kids: Your kids are going to want your attention every time you sit down to work. You may think it’ll be easy to work at home with kids playing but you’re in for a rude awakening. Most freelancers will tell you it’s better to find time to work without the kids, rather then when they’re home or awake.
Just do it: The only one holding you back is you.

Web Content Sites vs. Private Clients

Deb — Sun, 26 Jul 2009 15:38:10 +0000

Hat Tip: The inspiration for this post stemmed from a discussion at the WAHMs Who Write forum. Several of the WAHMs in that discussion raised some good points which I outlined here today.

Have you ever sat down and thought about the types of writing you do and the reasons behind your preference? Have you thought about switching from writing for various content mills in favor of private clients? Maybe you’d like to supplement your private client income with web content writing? Each have their pros and cons and there are terrific reasons for working for both. If you’re considering taking on some private clients or supplementing your freelance writing income by working for web content sites, you might be interested in this look at both options.

Web Content Sites vs. Private Clients

Pay

Depending on the type of content you’re writing and your terms, client payment might be a better per project fee. For instance, a content site might pay a firm $15 or $20 per article while a client will pay a mutually agreed upon, negotiated fee. With the proper agreement in place, a writer’s fee will go up if more research, word count, promotion and other work is involved.

Content sites don’t necessarily raise their rates just because one topic might require more research over another. Some content emporiums do offer a base fee plus bonuses for traffic and this can work well to a writer’s benefit.

Some writers also report success with residual based websites, where they’re paid only for the amount of people who read their articles – this isn’t always a great deal however. Generally, private clients pay more, per piece, than web content portals and blogging networks.

An important thing to remember about content sites vs. private clients is that writers are able to negotiate payment with private clients. Sometimes they may have to go lower or pass on a particular client, but the writer has more control over his or her earnings. With content sites, you ‘take what you get and you don’t get upset.’ A writer can’t just apply for a content site gig and say, “hey, I want to earn $30 per article” when they only want to pay you five. There’s no negotiating.

Pay Raises

As mentioned above, private clients are generally more agreeable to raising rates when there’s an increase in the workload. Writers with private clients can also raise their base rates periodically as they build up experience and experience. Many writers give themselves annual cost of living increases, or at the very least, re-visit their finances and earnings to see if a pay raise is necessary. Some web content portals will give their longer-lasting writers an increase in pay – usually a few dollars more per article. This amount is generally non-negotiable. A client who is impressed with a writer’s work and wishes to keep retaining him usually has no problem paying a reasonable, periodic pay raise.

Experience

Private clients prefer writers with a bit of experience, especially experience writing for individuals or businesses rather than websites. While some web content sites are selective about the writers they hire, many sites will hire writers with no experience – in fact, they don’t always need writing samples. Thus, web content sites are an easier way for a brand new writer to get her foot in the proverbial door.

Job Security

Write for Cash, The Vines, Know More Media…these are all names of web content or blogging network sites that employed writers but closed their doors as soon as they ran out of money, leaving hundreds of writers without a steady income. Those writing for web content clients should probably remember these places don’t last forever. In fact, they may one day disappear, taking your writing with them. Recently, the content site E-How, which pays on a residual basis, deleted hundreds of articles without warning. The writers who wrote these articles now lost a chunk of their income and have to scramble elsewhere to make up the difference.

That isn’t to say, however, that clients don’t come and go as well. Some are good for a one off gig, while others have long term or continuous work for writers. Many writers have been with the same clients for years. Writers who prefer to work for private clients tend to work for several clients so as not to be left short if one client doesn’t have work for a while.

Finding Work

Content sites are always hiring and always advertising so it’s easy to find these types of jobs. Visit any writing blog or forum and you’ll find listings of web content sites. Private clients aren’t as easy to land. Though many do advertise on the job boards, they’re more selective with their hiring process and competition is tougher. Still, there are plenty of private clients hiring each and every day. Still more can be found via various methods including cold calling.

The Writing

Web content site articles can be fluffy, general articles which don’t require a lot of heavy research. Writers use a search engine to find information about topics and rewrite what they found via these search engines. For blogs and less research intensive sites, many bloggers and writers create general essays about topics they already know about.

Private clients expect a lot more bang for their buck. If they’re paying more money they want quality, original content. Private clients expect clean, factually correct copy. The private client will expect the writer to be an expert in the topic and write independently while meeting deadlines. Since the writing reflects the client, via website, brochure, sales letters, etc., it’s important for them to hire the best person for the job as opposed to the most prolific writers.

Editors & Rewrites

Most content sites have editors assigned to read over and approve articles before they’re posted, mostly they’re looking for typos and grammatical errors. If an article doesn’t make the cut either it will be sent back for a rewrite or rejected outright. It’s not unheard of for one content site editor to oversee twenty to thirty writers or more. It’s also not unheard of for a writer to re-write an article several times.

Private clients expect their writers to work independently. They’re willing to pay more for quality writing and don’t want to have to edit. Many private clients are trusting their writers to already know how to write well and have subject matter expertise.

The Job Hunt

Web content sites aren’t difficult to find. Visit any job search site and you’ll find tons of advertisements for content site writers. Many of these sites post dozens of job ads a day. There’s are a couple of reasons for this:

Some have a high turnover rate: Some web content sites aren’t known for paying out large sums of money. Writers use them as a starting point and move on.
Some are more interested in content than writers. Some web content site owners and editors prefer to make it about the content rather than the writers. As long as they bring in the search traffic and get the revenue flowing, it doesn’t matter if writers stay or go. Trying finding the sites that do the most for their writers and don’t make it about content only.

Private clients also advertise on job boards, their ads aren’t difficult to spot at all. However, unlike website content sites which hire multiple writers at a time, private clients only choose one or two writers out of (maybe) hundreds of applicants. Writers also use other methods, for instance cold calling, to find private clients rather than rely solely on job boards.

The Resume Factor

There’s endless debate over whether or not writers should list content sites on their resumes. For instance, many editors automatically reject resumes listing nothing but Associated Content articles. The reason for this is that Associated Content doesn’t screen writers before hiring them. They accept anyone without even having to see previous samples or proof of subject matter expertise. Also, certain schools won’t allow web content from sites such as Associated Content and Wikipedia to be used as sources for term papers or articles because the writing isn’t always factually correct. There are some web content sites with stricter acceptance policies, for example About.com, LoveToKnow and even Demand Studios that are better for listing as a reference. Think about who will look best on your resume before applying for a web content job.

Many people who hire writers find private clients to be good experience, especially if they’re a well known or prestigious brand (for example I wrote for Oxygen Media at one time). Because private clients are pickier over who they accept as writers, hiring editors are more impressed with these experiences.

Is There a Better Choice?

Is it better to write for a private client over a content site? That debate will probably go on forever. The choice is up to the writer. Many writers prefer one over the other and have very good reasons, such as those mentioned above, for doing so. Many more writers use a combination of both as the content sites are a great way to supplement income between income and jobs.

As long as the job is paying you the money you deserve and you’re not being taken advantage of, you can earn a lucrative income doing either. Just making the choices that are the best for you and your long term career.

5 Forms of Passive Income for Freelance Writers

Deb — Sun, 05 Jul 2009 16:10:53 +0000

Freelance writers have other options besides writing for clients. Thanks to the internet, writing for ourselves has become easier and more profitable. Ten or twenty years ago, we wouldn’t have had the same success trying to earn a passive income as a freelance writer as we do today. Check out these options for working smarter, not harder:

Ebooks -My ebook didn’t sell a million copies out of the gate, but it does sell a few copies a month. It’s already paid for the time spent writing it and more. With another ebook on the way, my earning potential will only get higher. Ebooks will continue to earn as long as I keep advertising. I know a few writers who earn between $1000 & $3000 monthly on ebook sales alone.

Blogs -Though they take time to build traffic and revenue, blogs are an excellent source of passive income. I could probably stop writing for FWJ and still earn at least $20 a day from it. I won’t do that, but it’s good to know all the years of work we put into building this community is finally paying off in a big way. As I see it, the biggest mistake many new bloggers make is to not give their blogs enough time to earn. They get frustrated with low traffic and low income. FWJ didn’t really start earning or earning mega traffic for about two years. Now, four years later, it’s evolved beyond my wildest dreams.

Websites – Like blogs, websites are also a terrific form of passive income, if done correctly. For example, a website featuring your image, resume and links to your writing portfolio won’t likely make you thousands of dollars. A website offering informative content, or content plus products for sale could very well become a major source of income. Make sure you research first and know there’s a market for your content. If you have a website dedicated to the mating life of pill bugs, your traffic is probably going to be on the low side. A website dedicated to all kinds of bugs with content, tips and more will likely do better.

Traditional & Self Published books -Traditional books could bring in a tidy sum and further establish your expertise but unless you’re self published, it might be a difficult road. However, self-publishing can work. My next ebook will also be offered in book form for the folks who would rather not read off a screen. If you have a good following and people trust you, a self published book could bring in a tidy income each month.

Courses & Classes- If you’re an expert in your field or niche, you can teach others how to succeed as well. Online courses and seminars are another way to bring in regular income. If your community of readers respect what you do, they won’t hesitate to buy your online course. It can be a one day seminar or two weeks worth of learning. Either way, it can become a lucrative source of income if it’s something folks are interested in learning more about.

Before diving in:

Know your audience: If your community is made up of Star Wars fantatics, they won’t buy your book on saving money at the grocery story. Moreover, if you write about saving money, your community is not likely to buy an ebook priced at $50. Learn what you can about your readers. Knowing where they come from, how much money they have to spend and the types of products they’re apt to buy will give you a clue as to the types of passive income streams you should pursue.

Know what your doing: Don’t write a course or design a website if you’ve never done this sort of thing before. Take some time to research what is involved. Talk to some people who have done this sort of thing before, and read up on the best ways to go about it. Diving into it blind may produce the opposite results.

Know how to follow up: OK, so you wrote an ebook. Now what? How are you going to get people to buy it? How are you going to advertise? Have a plan in place, from start to finish, before you begin.

Freelance writing doesn’t only mean writing for websites or newspapers. There are so many different ways writers can earn. By setting up a few passive income streams, you’re ensuring the revenue will continue to come in, even if you decide to take a few days off …or retire.

What do you do for passive income?