How To Assess The Financial Health Of Your Writing Business

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by Sharon Hurley Hall Doing a financial health check is an essential part of running a successful writing business. In fact, it’s the only way to be sure that you are meeting your goals and targets. But how do you do this successfully? Here are some suggestions. Set Your Goals Before you can assess your writing business, you need to have something to measure it against, so set some goals for the business. These might be reaching a certain income target each month, or for the year as a whole, or working a certain number of hours each week, or [Read more…]

Will Video Kill the Keyboard Star?

I’m curious. What are you doing on this front?

Are you playing with video? Are you updating your blog with little clips of you chit-chatting directly to your audience? Are you peppering your site with video?

Are you providing video services to your clients or do you regularly collaborate on video projects?

Your Freelance Writing Business:Important Considerations for Choosing a Name

Yes, We're Open

I’m noticing more freelance writers are struggling with what to name their freelance writing businesses. Indeed, I’ve had the “I don’t know what to call my business” chat with at least three writers this week. As a freelance writer, I never created a business name and it worked fine for me. However, I understand most freelancers and clients see a business name as being more professional. One of the reasons I’ve been hesitant to create a name for my business is that I do more than write. I offer a variety of services and don’t want to limit myself. I’ve [Read more…]

Freelance Writer? That Means You’re In Business!

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Guest Post By Anne Wayman If you’re serious about freelance writing that means you also must get serious about the freelance writing business. By business I mean all the things that go on in addition to writing so you can make a profit and even a good living at your chosen profession. Since you’re thinking about getting seriously into freelance writing I’m going to assume you’ve at least started to make some money with your writing and you suspect you could make more if you knuckled down a bit. That means you need to pay attention to the two M’s [Read more…]

SEO Experts and Freelance Writers: Interview with Kieran Flanagan

Kieran is a great guy with whom to work and his perspective on writing and search engine optimization is indicative of what I tend to encounter when dealing with the “right” people. He’s the kind of person I’d recommend to anyone looking for someone to provide link building services.

Don’t get any funny ideas about stealing my client, either. I’ve asked Kieran to tip me off if anyone tries to muscle in on my turf, lol!

Without further ado, here’s the Q&A:

Jack Crabb and Revisiting the Freelance Writing Great Divide

After reading Deb Ng’s “Freelance Writing: The Great Divide” yesterday, I decided this would be a great opportunity to talk about a western.

Huh?

Seasonal Freelance Writing: Preparing for Summer Vacation

summer vacation

Summer is the best time for freelance writing. Freelance writers can work anywhere there’s WiFi and even plenty of places there aren’t. We can also rearrange our schedules for summer vacation or to coincide with outings or pool time. Summer is the time of year when my office working family members and friends don’t wonder if I really have a job, they wish they had MY job. Summer can also be a frustrating time for freelance writers because they can’t always do the activities they like because they have to meet deadlines. So if you’re spending too much time on [Read more…]

Freelance Writing Marketing & Promotion: How Much Is Too Much?

I’ve been working on redesigning my workflow lately in an effort to improve my efficiency, boost my bottom line, maintain something approximating sanity and to provide ample opportunity to catch a number of weekday afternoon Royals games this summer. Following some good advice, I’ve been more conscious of what I do every day and I’ve made a discovery: I spend too much time on the marketing and promotion side of things.

Complaining About Your Freelance Writing Clients

So, I’ll dump it in your laps… What do you think about it? Do these public attacks on frustrating clients serve a greater good that justifies the potential downside? Are there particular standards that writers should follow when calling out a bad apple from their client barrel?

Do You Know What You’re Selling? Successfully Marketing Your Online Freelance Writing

You can’t hope to successfully pitch your work at a higher rate if you can’t tell a compelling story about what it’s going to do for the client. Sure, some of the folks looking for writers already have a clear understanding of your words’ tremendous value, but most of the people out there in Buyerland aren’t necessarily at that point. They need a little education to go along with that negotiation and you should be providing it by pitching the benefits of your work.

Writing Talent and Success as a Freelancer

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Your ability to write well may have very little to do with whether or not you’re going to make any money in this racket.

We all like to talk about quality, skill and art. We sell it to clients. We pride ourselves on the fact that we don’t produce crap and we have this little part of us that believes that our talents with words will be the reason we succeed.

I don’t think that’s really true, though. Writing talent is a plus, but it isn‘t necessarily a key determinant of success.

Should You Trust Freelance Writing Clients with Personal Information?

W-9 form for freelancers

How much information should you give to your freelance writing clients? This is a question  popping up often as more freelance writers launch their careers. Specifically, freelancers are a little wary about giving clients their addresses or social security numbers. I find it interesting, because we have no hesitation when providing these details on a full time job application, doctor’s office form, or when  applying for credit. We’re more suspicious of potential clients than we are someone at the mall requesting our details on a credit application in exchange for a free bottle of Pepsi. Should you give a potential [Read more…]

5 Options for Avoiding PayPal Fees & Keeping All Your Freelance Writing Pay

paypal

I just contacted several of my clients and advertisers and asked if they could pay me by check or direct deposit rather than PayPal. PayPal is convenient, but the fees are killing me. Though they’re tax deductible, I paid about $2000 in PayPal fees in 2009. I’d much rather have that money in the bank. I’ve been thinking about PayPal for the past couple of weeks after one of FWJ’s contributors told me he never uses PayPal because he doesn’t want to deal with the fees. As a client, it’s cheaper and easier for me to pay via PayPal. As [Read more…]

3 Things to Consider Before Outsourcing Your Freelance Writing Work

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Credit where it’s due: At Freelance Folder yesterday Laura Spencer wondered if it was OK to fake it with our freelance writing. Should we accept projects we know nothing about and risk not giving in our best work to our clients. In the ensuing comment discussions many writers suggested outsourcing the projects outside the realm of our expertise. Freelance writers outsource projects for a variety of reasons. To help alleviate project overflow. As replacement when vacationing or ill. To handle projects outside the realm of the freelancer’s expertise In most cases outsourcing makes good business sense. Writers who outsource while [Read more…]

Ten Essential Abilities All Freelance Writers Must Have to Be a Success

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Think Freelance writing is all about sitting down and typing out some words? Think again, because there’s a lot more to it than that. Writing only the ability to use a keyboard. in order to be a successful freelance writer, you’ll need to be able to do more than string words. You’ll need to be able to deal with clients, meet deadlines, run a business and more. Not sure if you have what you need to make it? Check out this list of: 10 Essential Abilities All Freelance Writers Must Have to Be a Success 1. The Ability to Deal [Read more…]

Identifying the Reasons Your Freelance Writing Business isn’t Growing

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If your freelance writing business isn’t growing  the way you had hoped, you’ll probably want to evaluate the reasons this might be the case. Like any business, you should expect to see a bigger, better client and profit base than the year before. Growing a business isn’t just writing or looking for work. If you want your business to grow in 2010, let’s see if we can identify the reasons your business may not be doing as well as you had hoped. Nip those  issues in the bud, and get motivated in time for a positive and profitable new year. [Read more…]

On Endorsements, Sponsored Posts, Advertising and Trust

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You may have noticed I talk a lot about treating this blog network as a business instead of a blog. This is because my blog exploded once I stopped treating it as, well, a blog. Smart bloggers carefully weigh every single decision made about their blogs, and this especially includes advertising. To not make careful, calculated decisions about everything having to do with your blog, including advertising and sponsorship, is to lose the trust of your readers. Advertisements Are Not the Root of All Evil Before I go on, I just want to say it’s not evil to want to [Read more…]

10 Hints for Transitioning from Freelance Writing Job to Freelance Writing Business

Business

A common mistake made by many freelance writers is to treat what they do as a job. It’s not a job in the traditional sense of the word, it’s a business. It may not feel that way to you because you’re sitting down to work out of the comfort of your home or the nearest coffee shop, but it is. Instead of looking at freelance writing as a work at home job, pretend you’re a brick and mortar business. How would you treat things differently. How would you approach your “job” if you were the CEO of an organization. That’s [Read more…]

10 Things Freelance Writers Need to Stop Doing

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Though freelance writing has changed so much in the past twenty years, so many things have stayed the same. It’s still a hustle to find work, and we still have some less than stellar clients. The good news is that it’s easier than ever to become a successful writer. Those who make good choices and act in a professional manner will go far. In the Internet age, more freelancers are talking and sharing ideas, which is terrific. Something not so wonderful is how some freelancers take the anonymity of the Internet too far, or how they don’t make good business [Read more…]

5 Ways Freelance Writing is Like Black Friday

black friday crowd

The day after Thanksgiving is traditionally called Black Friday. It’s called this because merchants all over the country significantly lower prices to bring in customers looking to save money on their holiday shopping. The purpose is for the shops to sell so much merchandise, merchants will be “in the black” as they approach the holiday season. I worked in a mall during my teen years, and though I haven’t quite erased the Black Friday mall trauma from my mind, for me “Black Friday” represented the bleakness of the day for mall workers. Though it’s been more than 25 years since [Read more…]

10 Things All Freelance Writers Should Do Before the End of 2009

December 31

I know you’re busy, but if you’d take a look up at your calendar you might notice there’s less than a week left of October. This means only two months left to the end of the year. While I always enjoy the clean slate feel of January, the truth is, November and December are a whirlwind of activity for freelance writers. Not only because of the impending holidays, but also because of all the administrative tasks we need to take care of before the end of 2009. Don’t wait until the last minute… 10 Things All Freelance Writers Should Do [Read more…]

Confidence vs. Arrogance

Confidence stockxchnge

Confident people are very attractive. They have an air of self assurance about them. Arrogant people, on the other hand, can be a turn off. They’re not sure, they’re cocky. They use their arrogance to hide insecurity. Confidence can land you a gig, arrogance can cause you to lose out. Here are a few more differences between people who are confident vs. people who are arrogant: Confidence is knowing you’re up to the task. Confident people don’t have to wonder if they’re qualified to pitch for a job. They’re always sure about the job they can do and convey this [Read more…]

What is a Blog…and How is Blogging Different from Article Writing?

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When friends or neighbors ask about what I do they’ll often ask, “what is a blog?”This isn’t always easy to explain because some folks think I’m talking about article writing when I’m referring to blogging. The line between blogging and article writing has gotten a little blurry over the past few years. Now with so many people looking to cash in on the web content writing craze or build online communities, they’re placing ads for bloggers without even knowing the difference. What is a blog? Blog is short for “weblog.” The first blogs were lists of links shared on a [Read more…]

10 Tips for Setting Up a Virtual Office

Virtual Office

A virtual office doesn’t have to be a specific room geared only towards freelance writing or another work at home career.  My own virtual office has moved from several different locations as my needs changed throughout the years. When we first moved to this house, we used a big behemoth computer in our bedroom. After my freelance writing career took off, my husband bought me a laptop and I began working from my kitchen table. When it became a pain to close and reopen shop every day to accommodate meals, I moved to the dining room, and finally, my husband [Read more…]

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