Blog posts can be a little dry; excuse me, I meant, web writing can be a little dry overall. Blogs aren’t the only online medium to blame. One problem is that blogs and online articles have gotten so SEO friendly. Some bloggers are excellent at making their posts search friendly AND personable. However, if you’re just focused on SEO, it’s easy to spot, annoying, super boring to read, and won’t lead to long term readers. Another problem is that there are so many darn blogs around. Anyone can offer information on say, coffee or computers (and tons of bloggers do) [Read more…]