Make a point of learning more about why potential clients are looking for a writer in the first place and study the hell out of the marketplace and the kind of changes in advertising, search, social media, and all of the other things that are going to force changes in the way people conduct business and information acquisition on the ‘Net.
Kieran is a great guy with whom to work and his perspective on writing and search engine optimization is indicative of what I tend to encounter when dealing with the “right” people. He’s the kind of person I’d recommend to anyone looking for someone to provide link building services.
Don’t get any funny ideas about stealing my client, either. I’ve asked Kieran to tip me off if anyone tries to muscle in on my turf, lol!
Without further ado, here’s the Q&A:
The morals to the story: There’s gold out there for those willing and able to mine it. It’s a mistake to dismiss SEO content as nothing more than half-assed articles that happen to use the right words. If you bring your A-game to SEO content and hook up with the A-level masters of the craft, you can have a chance to do good work at a good rate.
And, if you understand why exceptionally good content can be a fantastic SEO tool, that should be a part of your pitch to many clients.