Taglines, Slogans, Headers, Descriptions Oh My!

parenting-search-screen

I’m not sure about the rest of the web surfing population but when I happen on a website the first thing I look for is a brief description that tells me what the site is all about to determine whether I want to visit for a bit, click around and read the offerings or if I want to click BACK and continue on to the next stop. These very key descriptions happen in one of two places 1. Browser Search Results When searching for a simple term, let’s use “parenting” as an example, the first thing you notice are the [Read more…]

Blogging for Someone (Who Doesn’t Know How to Blog)

clueless

by Deborah Ng My good friend Jennifer Chait and I both have a common pet peeve, one we discuss often. Yesterday I heard from another writer (who requested anonymity) who had the same pet peeve – Blogging for someone who hasn’t a clue of what blogging is about. Lordy, where do I get started. Let me share a few stories: I once worked for a woman who was starting a blog network (which is now struggling). She called me on the recommendation of another blogger and hired me not only because of my writing, but because I could sort of [Read more…]

Content Freelance Writing Gigs
FWJ is read by many thousand readers every day. We offer a free weekly newsletter with all the top stories - come join the community!