We need our freelance writing clients. Their projects pay the bills and if not for them we’d be at the office jobs we loathe. Still, most writers aspire to make a living writing for themselves. No bosses. No clients. No deadlines. Of course, the problem with this is we can’t stop writing for clients because we need the money.
In the Internet age, it’s easy to take advantage of our freelance writing clients in order to boost our careers. Many count on their their clients to give them a boost. Many bloggers even count on clients’ blogs and websites as a way to promote their own stuff. Certainly if it’s OK with the client, there’s absolutely nothing wrong with a little shameless self promotion. We all do it, the ability to publish bylines and bios are written into many contracts. However, if we want to make names for ourselves, doing our own thing, we’ll eventually have to jump off our clients’ coattails.
So how do we get there?
If you want to make a name for yourself beyond client projects:
Write every day….for you
Put aside time each day to work on your blogs or write your novel. Even if you have to rely on client projects for paying the bills, still try and write one page of your ebook or a blog post each day. It may be the last thing you want to do, but consider it an investment into your future. It’s sure to be slow going at first, but at least it’s going. Even if it’s one page or one blog post or one little bit of content, you’re one step closer to giving up those freelance writing clients for good.
Look into passive income
The web has opened the door for many passive income opportunities. Publishing blogs, informative websites, ebooks, courses, coaching services, workbooks and more can help you on the path to freedom.
What appeals to you?
Gone are the days when you have to hope a major publishing company likes your book proposal. There are so many ways to get your message out, and so many ways to earn money through passive income streams. The best part is that most forms of passive income require little or no investment. It doesn’t cost anything to start a blog or create an email, though you may want to invest in some bells and whistles to make the process easier.
Network on your own behalf
So you’re on Twitter and you’re promoting the blog posts you wrote for someone else. How is that really benefiting you? It’s cool and all. However, if you put that same effort into your own stuff, you’re creating a buzz outside of a specific brand name. You’re building up your own brand. You’re introducing people to YOUR stuff. Now you’re walking on your own two feet instead of taking a ride on someone else’s train.
What is your goal?
What is your goal as a writer? Is it to earn a living and that’s it? If so, carry on. Client work handsomely pays the bills. However if your ultimate goal is to earn with your own stuff, you’re going to need to work a little harder. It’ll take time, but I can tell you with all confidence the effort is absolutely worth it.
Think about your goals as a writer. When people see your byline, do they think of you or do they think of the people you work for? There’s nothing wrong with bylines but in today’s world there are so many ways to break away from clients and make your way.
Is it your goal to make a name for yourself? If so, what steps are you taking to make it so?