Reviews & Resources

The Copywriting Guide by Neil Patel – Review, Opinion, and Drawbacks

December 22, 2019 by FWJ 2 Comments

Here’s a harsh truth: getting straight A’s in high school English doesn’t make you a killer copywriter. It’s a profession, and like other professions, there are skills and strategies that you need to learn and master.

It’s true that you need a certain amount of natural writing talent, but you also need to learn the rules. Just like a baker has to learn how to separate eggs, or a mechanic has to learn how to use a wrench, copywriters need to learn how to craft a killer headline and create captivating content.

The good news is that there are plenty of free guides to help you acquire those skills and learn how to wield the tools of the copywriting trade. And one of them is by the content marketing guru, Neil Patel, which can be found here. [Read more…]

Top 5 Billing Software Programs for Freelance Writers

December 1, 2013 by Jodee Redmond 7 Comments

As business owners, freelance writers need billing software programs that make invoicing an easy process. You also need to be able to send late-payment reminders, track time and expenses, and see how your business is growing month-to-month and over the year.

[Read more…]

PR Newswire Launches ProfNet Connect

October 21, 2010 by david 5 Comments

PR Newswire’s ProfNet service has been around since 1992 and made it easy for writers to find expert sources for quotes, interviews, and more. Now, ProfNet Connect has launched and replaces the ProfNets Expert Database. It’s still free to join (either as a writer seeking sources or as an expert), and offers a more interactive approach to connecting experts and journalists.

With ProfNet Connect, you can search for experts and communicate directly with them through messages, forum posts, and blogs. Expert profiles include a lot more information than they did during the ProfNets Expert Database days. For example, a profile can now include multimedia, videos, pictures, white papers, audio content, and more. With the enhanced profile feature, you can gather enough information about a person to determine if he or she is the right person to contact to help you with a story before you go any further.

The new ProfNet also offers the ability to create groups, so you can easily find sources who have identified themselves as having expertise in specific areas. For example, ProfNet is still very new but already has groups for green technology, social media, keynote and guest speakers, cloud computing, and more.

ProfNet Connect also offers an event calendar, and another feature that you might find yourself visiting is the Job Board included in the ProfNet Connect Forum.

Rather than simply publishing an opportunity, you can search for experts and contact them directly. However, you can still submit queries through the ProfNet site or the ProfNet query form if you prefer.

I have used ProfNet in the past to find experts for articles and books I’ve written, so I can attest to the fact that it works. You can follow the link to find more free tools to find expert sources for your own stories.

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