Freelance writers need all the credibility they can get. Everyone starts off at the bottom being virtually unknown in the writing world. However, with the following strategies, you can earn the credibility required to get high paying, high-level gigs. [Read more…]
You’re all set to write the guest post that’s going to bring at least a hundred new leads to your website, and then it happens: The dreaded writer’s block.
The best of us go through this at some point or another, and it may come from various reasons – maybe a fear of criticism or wanting to write the perfect post in one shot. [Read more…]
Freelance writing has been around for quite a while but writers – and clients – have always faced the same problem over the years: plagiarism, one of the unforgivable sins of creating content, freelance or otherwise.
The thing about ideas is that they are not conceived effortlessly. More often than not, you really need to work those brain cells to come up with something novel and fresh. It’s easier said than done in some cases, and certain tips to avoid plagiarism might be in order. [Read more…]
What is Web copy?
Web copy is the core text on your website which informs readers of what they need to know about your brand. It is laid out on the main pages of your site, including your homepage, ‘About Us’ page, and ‘Products and Services’ pages. It also applies to your sponsored posts, including Email newsletters, social media ads, and PPC campaigns; it basically comprises any text you use to promote your brand and sell your products or services.
Effective web copy is meant to reassure readers about your brand and convince them to take action. By using the appropriate text, web copy will convey your story, explain your concept, and create exposure. The secret behind creating engaging web copy lies in understanding the psychology of your web visitors.The secret behind creating engaging web copy lies in understanding the psychology of your web visitors. Click To Tweet
Writing copy for e-commerce websites in itself is a challenge for copywriters. Making a website stand out from the crowd is even more difficult. But with these tips, you’ll be crafting copy that captures the attention of visitors and, more importantly, sufficiently sway them to click and buy.5 Tips to Write Copy That Converts for an E-commerce Website Click To Tweet
Being a writer can be many things; fun, exciting, exhilarating and even frustrating. Yes, writing can be very frustrating at times. For instance, after hours of research and pounding the keyboard to produce what you feel should be a very interesting article, you could then find just a smattering of people read it. Worse still, it’s turned down altogether. [Read more…]
Interest in the crypto industry continues to grow. Hundreds of companies all over the world are trying to either raise funds using crypto technology or getting ready to start offering crypto-related services. The rise in the crypto market means that people are constantly looking for information.
Writing about cryptocurrency and related services is different from other types of technical or fundamental writing. In order to write about the cryptocurrency industry, there are some things that you have to keep in mind. Here are some tips that will help you write excellent cryptocurrency articles. [Read more…]
SEO copywriting involves optimizing web pages for the purpose of generating traffic. Besides challenges in other niches like technical writing, SEO copywriters face the unique challenge of achieving optimization and getting the attention of an audience.
Optimization is important, but SEO copywriting has moved on to a more customer-focused approach. It is not enough to write content and simply put in relevant keywords in the right amount. Now you have to catch the attention of the target audience; both existing clients and prospective clients. Once your clients visit your website, you have to convince them to stay with you. [Read more…]
Legal research and writing is a rewarding and interesting pursuit. Those who are interested in becoming legal researchers and writers should take care to avoid engaging in activities that constitute the practice of law. Such acts include preparing and drafting a wide range of legal documents. Non-lawyers should avoid giving legal advice or providing legal representation.