A good copywriter is great for business. They will inform, educate, and communicate, getting a reader to take action. If this translates into sales and sign-ups, then they are invaluable.
The art of copywriting has never been in more demand. Companies always need expert word wizards to connect with their audience. To meet this demand, starting a freelance copywriting business is an attractive proposition.
What is freelance success to you? How do you measure freelance success?
If you’re a freelance writer, chances are that you may never have considered concepts such as KPIs (Key Performance Indicators) before you started. Perhaps your inspiration for this career first sprouted from reading Shakespeare’s Othello in high school, or maybe you saw how a well-written speech could change hearts and minds.
We love freelancing for many things, like the opportunity to get high-paying gigs, run our own businesses, pursue passions, and achieve financial freedom. But what about the less often talked about benefits of freelance work, like being a part of the sustainability movement?
Freelancing and stability seem like polar opposites. Most freelancers expect very loose hours, extended periods of downtime, and have plans in case payment doesn’t happen exactly on schedule – all traits of a more informal workforce and marketplace.
An article in the Wall Street Journal spells out all of the undesirable particulars: “Also know, that your future income will be hugely variable. Monthly retainers and long-term commitments are increasingly vestiges of a bygone era.” Given the variable and casual nature of freelance work, how can you turn it into a sustainable, stable business? [Read more…]
The internet and the rise of remote work have turned freelancing into a much more accessible option. This is so true that, in many cases, those who start freelancing part-time eventually want to shift into a full-time freelance lifestyle.
The primary hurdle in this transition typically revolves around handling the business expenses that come with full-time freelancing. Here are a few tips to help you manage your finances as you attempt to launch your own startup as a freelancing solopreneur.
First things first: what is a project timeline? At its core, it’s all your project “deliverables” laid out in one easy graphic. A deliverable is something that needs to be completed before the next stage can begin, so making sure you hit these deadlines is crucial.
What are your plans and goals for your freelance writing business? Have you taken the time to write them down? Business plan software will guide you through the process of preparing a detailed plan for your freelance writing business.
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