Landing new gigs – whether by actively pursuing clients or letting your website do the work – can be a tricky thing. A myriad of factors come into play, and sometimes, we can’t even identify all of those factors. It’s not like acquiring clients is a one-size-fits-all deal.
While there are strategies that increase your chances of getting new jobs, I believe that the bottom line is being able to establish a connection from the get-go. A genuine, solid connection.
That’s what I’m going to talk about in this post – how to effectively attract clients by creating a genuine connection. [Read more…]